FreePlay Clay Lightener! It is the first lightener that stays put and moist while colourists paint their way through the most creative Balayage and freehand techniques. Unlike traditional lighteners that can get messy during the open-air painting and processing neccessary to pull off those conveted tehcniques, FreePlay’s clay-based formula clings to strands and leaves hair feeling nourished. Next to that FreePlay gives colourists the control and freedom they need to life hair up to 7 levels – without foils, swelling, slaking, dripping or dry-out.